we wrote & shot so much for AT&T business AND CRAIG ROBINSON’s campaign, we turned into a movie that featured at the 2026 tribeca film festival.
Craig Robinson shocked the world when he quit comedy to chase his small business dream. Follow Wake Up With CrAIg’s first year in business, as Craig is joined by old friends Ellie Kemper, Creed Bratton, Angela Kinsey and Oscar Nuñez, along with many more familiar faces in this hilarious and insightful campaign-turned-movie.
Cameos include Leslie David Baker, Andy Buckley, Nora Kirkpatrick, Rainn Wilson, Karly Rothenberg-Mackay, Bobby Ray Schaffer Jr., Ameenah Kaplan, Chris Gethard, Calvin Tenner, James Urbaniak, Robby Hoffman and Avery McClure. Directed by David Shafei, and produced with World War Seven, Lime Studios, Jamm and Trafik.